Select Page

Understanding the InRule Business Rules Engine

AI-powered, decision automation – without code

A Business Rule Engine (BRE) is a software system that executes one or more business rules in a runtime production environment. These rules may come from legal regulation, company policy, or other sources. Business Rules Engines helps businesses automate decision-making processes, which is critical for staying competitive in today’s fast-paced digital landscape.

Introduction to InRule’s Business Rules Engine

InRule’s Business Rules Engine offers various features to help businesses automate decision-making processes without having to write or modify code. In this article, we will explore the key features of InRule’s Rules Engine and how it helps businesses in different industries streamline their operations and improve customer engagement.

What is a business rules engine?

A business rules engine, commonly referred to as a BRE, is software that executes these business rules or decision logic, separately from application code. Managing business rules outside of code enables them to be maintained without programming, often by less technical users.

Driving Forces in Modern Businesses

Agility and responsiveness are key business drivers in the digital age. Rules engines like InRule’s enable organizations to adapt quickly to changing market conditions, regulatory environments, and customer needs. With the help of InRule’s Rules Engine, businesses can make data-driven decisions that are based on real-time insights, which is critical for staying ahead of competitors.

Taking Both Non-Technical and Technical Users into Consideration

InRule differentiates itself by focusing on accessibility, integration, and intelligence. The platform is designed to be user-friendly for non-technical users while providing robust capabilities for tech-savvy professionals. InRule’s Rules Engine also seamlessly integrates with major business systems like Microsoft Dynamics® 365 and Salesforce®, ensuring that automated decisions are efficiently executed within existing workflows.

User-Friendly Interface

InRule’s interface is designed for ease of use. It allows users to define, test, and write business rules without needing to modify code, which is especially beneficial for business analysts and other non-technical team members. The intuitive interface flattens the learning curve and speeds deployment of business rules, which is essential for businesses that need to adapt quickly to changing market conditions.

Learn more:

Integration Capabilities

InRule’s Rules Engine seamlessly integrates with widely deployed CRMs, including Microsoft Dynamics® 365 and Salesforce®, ensuring that automated decisions are efficiently executed within existing workflows. This integration capability enables businesses to leverage existing technology investments while automating their mission-critical decision-making processes.

Learn more:

business rules engine

Automation with InRule’s Rules Engine

Rule engines automate complex decision processes, which can significantly reduce manual workloads and increase efficiency. By automating decisions, businesses can make data-driven decisions quickly and accurately, which is critical for staying competitive in today’s fast-paced digital landscape.

Learn more:

Transforming Customer Experiences

By automating decisions, InRule helps businesses provide more personalized and timely customer responses, enhancing overall customer satisfaction. This personalized approach enables businesses to deliver a superior customer experience, which is essential for building customer loyalty and increasing customer retention rates.

Learn more:

Loan Origination and Eligibility Determination

InRule’s busines rules engine is particularly effective in scenarios like loan origination and eligibility determination for financial services, where it can process large volumes of applications quickly and accurately. This capability enables businesses to streamline their operations and reduce costs while maintaining high levels of accuracy and compliance.

Learn more:

Rule Authoring made easy

Ease of Rule Authoring

Business rules engines allows users to author rules using an intuitive, plain-language approach, which reduces the learning curve and enables quicker deployment of business rules. This approach enables non-technical staff to create and modify business rules, which is critical for businesses that need to adapt quickly to changing market conditions.

Customization for Diverse Needs

InRule’s rule engine provides a range of customization options, allowing businesses to tailor rules to their specific operational requirements. This capability enables businesses to customize their solutions to meet their unique needs, which is essential for delivering a superior customer experience.

Successful Case Studies

For more than 20 years, organizations have successfully implemented InRule’s Rule Engine to streamline their operations. Case studies across finance, healthcare, and insurance highlight the platform’s versatility and effectiveness. For example, Bank of America has used InRule to streamline their loan origination process, which has resulted in significant cost savings and increased customer satisfaction.

End-to-End Control
with InRule’s Business Rules Engine

From Inception to Execution

InRule offers complete control over the lifecycle of business rules, from creation and testing to deployment and monitoring. This end-to-end control enables businesses to ensure that their rules are accurate, compliant, and effective, which is critical for staying ahead of the competition.

Assured Performance

The rule engine includes robust testing and validation tools to ensure rules perform as intended before going live. This testing capability enables businesses to detect and resolve issues before they impact their operations, which is critical for maintaining high levels of accuracy and compliance.

Real-World Examples

Companies such as Allstate and Bank of America have leveraged InRule to enhance their decision-making processes, demonstrating the platform’s capability in large-scale, real-world environments. These examples show how InRule’s rule engine can be used to achieve significant cost savings and efficiency gains while maintaining high levels of accuracy and compliance.

Examples of advanced Applications of InRule’s Rules Engine

Health Tools for Risk Detection

Healthcare tech providers can use InRule’s Business Rules Engine in a majority of ways. One customer created sophisticated tools for managing sleep and respiratory conditions. These tools analyze data from sleep devices to identify patterns that may indicate risks or require medical attention. By automating data analysis, care providers can offer personalized care plans and preemptive guidance, ultimately improving patient outcomes.

Learn more:

Personalized Product Recommendations and Promotions

Retailers, hotels and airlines can use InRule to create personalized shopping and travel experiences by recommending products and promotions based on customer behavior and preferences.

For example, InRule can be used to analyze customer data to identify travel destinations that are most likely to appeal to individual customers, enabling travel companies to deliver targeted promotions that are more likely to result in sales, while delivering a superior customer experience and boosting customer loyalty.

Across the Insurance Lifecycle

The platform also finds applications in insurance for streamlining the entire lifecycle. From product development and underwriting to compliance, risk evaluation and fraud detection, InRule is trusted by insurers around the world. 

Learn more:

AI and Machine Learning Capabilities

Smarter Decision-Making

InRule integrates AI and machine learning to enhance the quality and effectiveness of automated decisions. This integration allows for more sophisticated, data-driven decision-making processes, which is critical for staying competitive in today’s fast-paced digital landscape.

Machine Learning in Business Rule Engines

The use of machine learning enables continuous refinement and improvement of business rules, ensuring they remain effective and relevant over time. This capability enables businesses to maintain high levels of accuracy and compliance while adapting quickly to changing market conditions.

Predictive Analytics

By leveraging predictive analytics, InRule helps businesses anticipate market trends and customer needs, enabling them to make proactive decisions. This capability enables businesses to stay ahead of the competition and deliver a superior customer experience.

Security and Compliance with InRule

Data Security and Legal Compliance

We prioritize security and compliance. We are SOC2 Type II compliant and have completed audits to confirm our compliance with HIPAA and ISO 27001. You can refer to our report for information on SOC 2 controls mapping to ISO 27001, DFARS, or HITRUST

Read more:

Security Icon

InRule: The Trusted AI-Powered Business Rules Engine

Allstate, Bank of America, Stihl, Wells Fargo and more than 500 companies rely on the accessible and explainable AI solutions of InRule Technology. For over 20 years, we’ve extended the power of automated decisioning beyond IT to operations, HR, and other stakeholders within the business. Our intuitive platform infuses AI throughout organizations, promoting accuracy, customer satisfaction, employee retention, sales conversions, fraud reduction and swift response to changing market conditions. Find out what our dynamic products can do for you.